Player is loading...

Embed

Copy embed code

Transcriptions

Note: this content has been automatically generated.
00:00:00
think of a employee satisfaction and the consumption of glucose unsure if there's a link anyway um
00:00:09
given that we're gonna be talking about diabetes really t. underline problem is really the cost
00:00:14
of chronic illnesses which is really based on insulin resistance just illustrated if you
00:00:21
issues that uh people might have heard about the issues that we have
00:00:27
between fifty and eighty percent of the cost of health care
00:00:31
which is linked to chronic illnesses and this is happening despite the fact that uh
00:00:36
uh we are supposed to have a very healthy lifestyle and better food or
00:00:40
what have we done wrong to get so sick as a society
00:00:45
what happens is that sooner or later one day we all consume uh products from the fruit industry
00:00:50
which has become extremely competent as making create the police ear hike with
00:00:55
pretty products sometimes you'd notice those very colourful and joyful products like
00:01:01
a breakfast cereals for children and then we're surprised that uh suddenly
00:01:05
we have a high rate of uh well basically in children
00:01:08
then when we get sick we go toward doctor who most probably will prescribe a drug drug made by
00:01:14
the farmer industry which has to now invest one begins his rank to make a new drug
00:01:20
and that not only do they have to spend that much money invest that much money
00:01:25
the absentee after the patent but to get that patent they can only do it
00:01:29
on what they call a patentable research that means actually the regulator s.
00:01:34
created an environment which obliges the farmer companies to invest in
00:01:39
parts of investment products which are not necessarily the best for the patient
00:01:44
but the only one which which they can make money and survive
00:01:48
and this whole game is um eight four is maintained by the consumer
00:01:52
we are most of the time regarding health to their insurance company
00:01:57
there's no way around it whatever however you take it to lower the cost of
00:02:02
food um in a modern society the higher the cost of health care
00:02:07
let's go back to diabetes when word the questioning people
00:02:11
were actually realised how painful this can be
00:02:15
did you know that for example a diabetic as to prick it's his finger eight
00:02:19
to twelve times a day or they can wake up in the night with
00:02:23
hyper or hypo bless him yeah i can get high probably seen anything like
00:02:27
if you haven't eaten anything just shows how out of control their body
00:02:31
becomes we notice also how they get wrong advice you see that picture is not
00:02:36
taken by by chance the guys looking at a cake and at an
00:02:41
apple which is supposed to be healthy but for diabetic actually the apple is
00:02:44
not that all the good solution they are surrounded with bad uh information
00:02:50
and that's that's very very stressful and you know that's when you get stressed your court is a level goes up
00:02:55
which in turn brings up your blood sugar level it's really uh aunt b. in a vicious circle anyway
00:03:03
then we hear on the market to try and answer very concrete problems that diabetes
00:03:08
have these problems happen they not once several times and they are it
00:03:14
can be like threatening they need to find out what they have to eat
00:03:18
when they can eat it how much it's going to have to inject
00:03:22
when do they have to inject it's candy to sports what kind of sports when and how
00:03:30
the idea we have the solution is around making a platform which will provide knowledge we're
00:03:36
not talking about a calories in and carries out we're talking about of course
00:03:42
what people are eating but even when they're eating at to trigger the right of formal response
00:03:49
we will be using artificial intelligence to provide the right information type person
00:03:55
based on data which is his own beat which is monitored on the go
00:04:00
this is a new technology that is coming becoming possible and
00:04:04
we would be using machine learning to improve the data of the community into
00:04:10
uh iterative way then in a way we could say that our u. s. b. is to provide actionable inside
00:04:18
based on in reached confined shun here data that gets better and better as the information is being used
00:04:26
could actually be talking about crop elf i thought this morning that i could quinn that's
00:04:31
thinking that a term but actually there is a program called called crowd help that you
00:04:38
which is part of the horizon to twenty program but they are working at the idea of making
00:04:44
a nation available for the policymakers were talking
00:04:48
about individuals making information available for individuals
00:04:53
the road not this straight uh quite fit straightforward we're
00:04:57
here in this challenge to um validating interest
00:05:01
we hope that if it's validated for example with when the price which would use this uh
00:05:06
this resources to do the validation phase the next phase which would be
00:05:11
a fine tuning the revenue model uh which would allow us to defined more precisely to
00:05:17
product scope and um that will allow us intern to focus on the right partners
00:05:24
apart the ones that we already found more resources which was was it would
00:05:28
be necessary and obviously to have better for cost on the financing it
00:05:33
then of course would have to look at seed money and a different conditions established company
00:05:40
and then the next phase would be we could call it started pays for a
00:05:44
couple of months where we could go much deeper into the product scope
00:05:48
there um then go towards finding the team the actual the project
00:05:53
team uh find out uh answers whether we want to go
00:05:57
a source in the content by a. p. i. so what is existing online or
00:06:02
what do we wanna do it ourselves both things uh it can be valid
00:06:06
uh given the uh information we have for the moment or uh of course we have to
00:06:11
have details um measure of success of how we would organise and how we would
00:06:16
consider that we have a success successful pilots face and that's it's kind of information
00:06:21
that will allow us to go ahead with the first round of finance
00:06:26
and then uh the next uh six months would be the most interesting ones actually developing the
00:06:31
pilot testing it out you showing you how we um uh we expect to do that
00:06:37
iteratively adjust the product and a finalised choices of hardware
00:06:42
uh in case we also want to sell the hardware that we that we do produce ourselves um
00:06:50
and that would allow us to approve to a v. p. a v. c.
00:06:54
the actual a second round of financing needs for the commercial action
00:07:00
the team um started very thing at the beginning of the three weeks
00:07:04
uh uh and uh very quickly i could uh i get in
00:07:07
touch with a friend from university myself um um um i've got
00:07:11
some experience in uh making um my uh business in that
00:07:16
services industry actually had my own fin tech in the same premise
00:07:19
is here which was about actually customer engagement platform then
00:07:24
i worked for the swiss confederation uh helping us a nice with the same ease for exporting which gave me a
00:07:30
database uh uh access to experts in the region will be uh using as a test
00:07:36
for uh for this adventure not the notice that i was actually myself
00:07:41
a pretty diabetic six years ago and i totally reversed it
00:07:44
using those that know how that's because that time my frantic wasn't
00:07:48
working as well as i wanted a time to make research
00:07:52
and come up with that information behind this uh this uh
00:07:56
project all know is uh extremely verse into a insurances
00:08:01
he's a is basically done all these uh a career in here and in this a sector and he's also
00:08:06
member of the jury for a a year the for uh innovative products uh in the insurance field
00:08:12
i also talked to mars upon who's a school friend he's a very experienced i. t. professional athletes in your
00:08:19
on actually we bounce off a lot of ideas to each other um uh on this models et cetera
00:08:24
his experience is also a lot uh in uh implementing uh
00:08:28
important uh uh software platforms in finance and health care
00:08:32
in the u. k. and uh after bouncing off this idea after today due diligence he said
00:08:37
i mean that's very i'm encouraging coming from him because it's very difficult businessman and
00:08:43
um what's also interesting is that his family owns a very big hospital in your uh
00:08:49
with uh access to two hundred specialist and we have the green light from the
00:08:54
from the hospital to work in close relationship with the control
00:08:57
chronology uh departments for the testing of the product
00:09:03
then they're really little is actually a mix between um subscription base
00:09:07
and marching on the consumable um are also purchase selling
00:09:15
uh and i don't think that's so important
00:09:18
at this stage to evaluate anyway the important thing is to get the other revenues going
00:09:23
uh to get the company to take off of the other ones it is a
00:09:27
good a problem to have and to uh and projects in the future
00:09:32
and as you can see the product can go much deeper into mass market
00:09:37
once we've been able to establish the the content and the processes
00:09:43
this talk a little bit about the available market of course the numbers are just huge we're talking about
00:09:48
hundreds of million of adults people four hundred twenty two is adult diabetes talk about eight point five percent of the
00:09:55
board population of course we can't sell this product to all of them too so the fir filter and train
00:10:01
in i thought okay i'm gonna just be aiming at a high income countries but within the high income countries that
00:10:08
i selected you us golf switzerland and you're on only for testing purpose because of the resources i have
00:10:14
i looked at uh how wealthy segment of the population like for example for switzerland
00:10:20
i estimate that twenty five percent of the says population could afford this service but in
00:10:25
europe because of eastern europe other areas but revenues lower only ten percent in us
00:10:31
reading is also hybrid well if it's higher fifteen percent
00:10:34
golf only seven surprisingly according to what i found
00:10:38
and you're on of course the problems they have with embargo and everything only one percent and then you have
00:10:43
the rates of the diabetes in the population you notice the huge rate of eighteen percent in saudi arabia
00:10:50
and um that gives us a total available market and then you're five uh we have a um a
00:10:57
projection and in the actual numbers we only aimed at a sixty percent of those final numbers
00:11:04
now i just want to clarify that's not having all the information we
00:11:08
really try to put everything to throw everything at the at the revenues and see what it
00:11:12
would still be profitable therefore it's more of a stress test in worst case scenario
00:11:18
we took fairly high cost of acquisition two hundred francs i'm sliding gradually down two hundred fifty
00:11:25
i was gonna take even higher but the v. c. uh whispered in my ear
00:11:28
that that was maybe a quite fair and um the idea would be to
00:11:34
um reach um oh yes we also to not
00:11:37
integrate the incorporation with an insurance company
00:11:40
because obviously finishers company brings a couple thousand uh trying to beginning it
00:11:44
would be a huge help we also ruled that out and um
00:11:49
we have to um of course find out whether we want to manufacture or with
00:11:54
the t. v. or just be resellers of the patches but just to
00:11:57
give you an idea we're aiming at two hundred thousand patients in five years
00:12:01
and um if apple tree style has eight hundred thousand users already
00:12:08
but i repeating it can to say mornings a them for for example the
00:12:12
content of development could be outsourced probably with lower costs i. t.
00:12:18
could be also much cheaper if we do it for example uh outside
00:12:21
the switzerland and the developer of the patch could be dropped
00:12:25
if uh we decide to just be distributors it's all the matter of what's gonna
00:12:28
come up in the next phases of research sorry costs also ives extract
00:12:33
that the sales just to show in the blue to blue uh areas that
00:12:38
uh investment and sales are really the focus not general admin and management
00:12:44
and um as you can see it despite everything i've been throwing at at and uh not having tweak that all the numbers
00:12:50
i was happy to see that in your for uh we got to have a positive uh exercise and of course uh
00:12:58
there are several million three million roughly we could save a by taking away those other investments
00:13:05
but then i'm not sure we can say that the market is truly at a
00:13:09
turning point connectivity as you know is a wry seeing a users uh
00:13:14
connected patches are pretty new the other three style got the f. d. a.
00:13:18
approval just a few months of the very few users in the states
00:13:22
public awareness is via rising about um you know falls news and fake news and
00:13:28
uh and things like break seat or trumpet a transaction are really reactions of
00:13:33
people against mainstream there's uh also change of patty for uh insurance companies maybe they'll
00:13:39
be interested in that you're looking at different ways of expanding that business
00:13:43
from the existing business model into the you have planned on outside their normal geographic area
00:13:50
and of course as you so the company is a pretty uh interesting yeah it's profitable your
00:13:55
three and it's i see this a platform is a very good opportunity to export
00:14:01
swiss miss uh in uh in some countries like typically
00:14:04
into golf area when i contacted my my experts
00:14:07
they were absolutely positive that any swiss based or swiss
00:14:11
related health insurance would be very very successful
00:14:16
and um x. it's in areas um short are couple of them that uh we've been thinking off but um
00:14:22
i just wanted to show that one would you um a apple just um the issue the patent
00:14:29
that hints on the glucose monitoring tech for the apple watch there we go if oppose looking at that you know

Share this talk: 


Conference Program

Jérôme Vasamillet introduction
Jérôme Vasamillet, Program Director InnoPeaks
Sept. 17, 2018 · 2:03 p.m.
480 views
BetterSkillz Pitch
Madan Raj Rajagopal
Sept. 17, 2018 · 2:17 p.m.
271 views
BetterSkillz short demo
Madan Raj Rajagopal
Sept. 17, 2018 · 2:30 p.m.
BetterSkillz Q&A
Madan Raj Rajagopal
Sept. 17, 2018 · 2:30 p.m.
VERISWISS Pitch
Javier Gutiérrez Fernández
Sept. 17, 2018 · 2:42 p.m.
157 views
VERISWISS Q&A
Sept. 17, 2018 · 2:58 p.m.
MoneyID Pitch
Lucas Oliviera dos Santos
Sept. 17, 2018 · 3:05 p.m.
MoneyID Q&A
Lucas Oliviera dos Santos
Sept. 17, 2018 · 3:19 p.m.
Robos Pitch
Igor Pivovarov
Sept. 17, 2018 · 3:30 p.m.
Robos Q&A
Igor Pivovarov
Sept. 17, 2018 · 3:45 p.m.
Volt-Face Pitch
Nader Erfani
Sept. 17, 2018 · 4:32 p.m.
148 views
Volt-Face Q&A
Nader Erfani
Sept. 17, 2018 · 4:47 p.m.
LeukoCounter Pitch
Gabriel Minoru
Sept. 17, 2018 · 4:53 p.m.
135 views
LeukoCounter Q&A
Gabriel Minoru
Sept. 17, 2018 · 5:03 p.m.
TellTheHotel Pitch
Aldo Polledro
Sept. 17, 2018 · 5:12 p.m.
TellTheHotel Q&A
Aldo Polledro
Sept. 17, 2018 · 5:27 p.m.
Nicolas Loeillot, ceremony awards
Nicolas Loeillot, Groupe Mutuel CIO
Sept. 17, 2018 · 6:28 p.m.
183 views
François Foglia, ceremony awards
François Foglia, Idiap Research Institute
Sept. 17, 2018 · 6:34 p.m.

Recommended talks

Baadoom's pitch
Sept. 16, 2019 · 4:21 p.m.
BioMed Up 2014: Arisgen (Biotech)
Andrew Parker, CEO, Arisgen
March 12, 2014 · 3:08 p.m.