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just told us but it sounded pretty exciting whole get a recap from some of
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the team locally afterwards measure to be here today and pleasure to be with so
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many people here in Switzerland during a touch interface information forum I'm
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gonna walk through a conversation really that will cover three key areas a little
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bit looking at the landscape within which we're all living in our world the
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world of business I T public and the sophisticated developed world sharing
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little bit some of the visions that we as a company who are just under just
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around fifteen years old around 4,000 people around the world
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investing heavily in research development and innovation share some
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ideas that we have a journey actually one of the journeys like some of the
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journeys we heard about earlier this morning from some of the key speakers
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and then finally I will summarize with just some of the practical things that
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we're doing together today in the world of today with Hitachi the landscape that
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we're currently living in it is of course very dynamic more dynamic program
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than it has been in the first last 20 25 or 30 years the movement of technology
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has driven innovation very rapidly social mobile data but more importantly
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the consumerization the consumption methods in the way we're using
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technology is also changing consumers can be coz can be CFO's they can be
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children at the age of 34 56789 10 I don't have all your children are but one
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of mine is right now on a high-speed train somewhere between to lose it and
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Paris on his own and he's sending video messages to me to find out from on time
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and
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be back everything else so very connected world at the same time there
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are some new people inside business organizations that are commanding a
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little bit control of acquisition technology and those people aren't
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necessarily in the ICT department some of them are actually right outside the
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energy department and that's creating what we see is a relevant GAAP relevance
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challenge to the people that are actually responsible for delivering what
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is a more demanding set of solutions for more dynamic business environment if you
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look at business moving from this is a scale community-wide as you like it to
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be from business as usual I'm not sure businesses really exists anymore
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into a digitalized business as we heard earlier where more things are being
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created business is a big created with very small amounts of assets and those
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assets are predominantly driven by human intelligence information and data and
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the value of the valuations of some of those businesses if we took two examples
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far-out seeds or exceeds the valuation of traditional businesses in the same
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market sector that's creating a need for obviously looking more closely at how
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underlying technologies can help accelerate the speed of service delivery
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many of the things we've just heard a good examples of highly automated very
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fast service delivery very customer oriented bringing value back to business
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but also showing their lead to the outside world new businesses or new new
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new models are creating businesses are rapidly some of those of course fail in
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early stages of many of the others will actually turn out to be very successful
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large-scale businesses I heard a comment actually thought youd formation for
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London last week
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commenting on a pretty well known
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British British CEO pretty well-known large bank when asked by journalists
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which is the busiest of your retail banking operations in the City of London
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his response was it's the 703 between a red in Paddington and Redington is not a
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bank and Paddington is not a bear it to train and it's a hyper-connected train
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home or business takes place in the two hours between 70 3905 and takes place in
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their busiest banking branch in the financial center of the central London
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which is a retail retail operation so looking back to the world from which
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we're coming under observation is that the network of the underlying network
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technologies particular around I P have not really moved that far forward over
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twenty-year periods when lots of other things have taken place in technology
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the emergence of cloud virtualization of pretty much everything around the
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computer the stories in the movement of information and at the same time things
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got faster but not necessarily add to the speed and delivering up service
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ordering up network has not accelerated at the same pace as some other areas of
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technology and I T I believe that's leading us as a company with a pretty
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strong heritage in high-availability networking technologies which many of
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you in the room already using the familiar with that that's given us
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probably as a two and a half three years ago to start creating a vision and it is
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a vision a vision about where we see things going in the future in the world
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in which we live and you know where California company around 230 countries
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we research pretty much around three contests research
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in california in Asia and Europe on our idea here is that the innovations
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probably driven around four cornerstones open we heard open already today
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open outside in very familiar conversation open meaning as a company
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investing in the last two and a half years in hiring around 300 people into a
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opened software business units focused on open source technologies taking a
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leadership position in Torrance high open daylight networking participating
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in a number of other open issues working with companies like VMware in the
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software field secondly Innovation Center so innovation software allows us
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to innovate faster than we can hardly hardly takes much longer periods of time
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israel's many of you know software also allows us to work with outside parties
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and bring innovation into the company as well as share innovation in the other
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direction out out to the outside world a good example of that is the work we do
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in open daylight we export to the open source world everything that we do and
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we have over to roll by many other players in what we contribute to that
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open source environment where by being open we hope to be more agile in terms
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of innovation how we bring our solutions to market and it will happen over time
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it's not happening at the speed of light
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what is happening over a period of two three four five years there in front of
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us and like today many of the things you do automated or programmatic we see in
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the future that many underlying networks will be programmatically automated and
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be less human intervention actually operating them so the ecosystem is very
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important to create a relationship with some of the companies that we have
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already represented here today but many others that will appear in the future
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and that's very much a philosophy
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as a company we will take forward as I said we've invested
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300 300 new employees total workforce over the past 20 years and transforming
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the business obviously in your own time so nothing there's no such thing as
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switch off today Tashan tomorrow
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many of our regulated markets take us sometimes two three four years
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transition core technologies critical or highly regulated information in terms of
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where people where people may be out right now some enterprises public's
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public organizations governments parts of government health transportation
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everybody's moving at different speeds but everybody's trying to do more with
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less trying to be more agile with us all to making an application making a mobile
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service delivered to 44 faster operation half in the cloud hybrid cloud or fully
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outside of your business
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many businesses and we jumped at the London trains is a good example where he
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taught his actually running the train system the train delivery on time and he
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taught she actually is delivering services to customers so in summary our
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vision around new IP and generally around innovation software led
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approaches to underlying network infrastructure we think that the work
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that we're doing now in open technologies and open innovation will
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allow us over the next two three maybe four years to see a much more open said
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technologies coming into the market which are much more programmatic much
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more automated which will achieve resources currently tied up in network
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administration on network operation to be deployed into other areas of the
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customers of business operation and I T departments
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so the third point to justify step in July I need to give your DS one
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announcement thing you haven't had today that in your application you have a
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short quiz and what one gentleman the whole asked me not to tell anybody else
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could be used it but the quiz five questions and the end of the day one we
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know we selected from all of those that are answered correctly and they were
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received and i watch the end of the day on behalf of us don't do it now but it's
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it's that plain weave doing yesterday
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examples if we look at what's happening right now here in the world in which he
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plays with data system plays today we obviously recognize the dominant places
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like storage infrastructure scale-out convergence cloud deployment but also on
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the left hand side we see the large data lake and data sources are coming from as
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we saw earlier the coming from everywhere the coming from trains are
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coming from storage environments where a lot of information is helping me get
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that information is being fed up to be managed transported more importantly
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analyzed and fed back to the business and more importantly get back to the
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business in real time if you look at some of the new economy businesses that
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businesses only run because they run in real time information has to flow very
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rapidly to let us to be successful if you look at where
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brocade plays together with Itachi just to remind ourselves where we're
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presently cover sleep late today as a core partner in delivering high
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availability high-performance networking in the storage platforms many of you in
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the room already brought Katie touchy customers we also play in the Big Data
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Lakers much of the information today that we're extracting all feeding around
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information infrastructure is coming from some of those same places from
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storage environments from safe secure highly regulated data stores or being
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transported between one datacenter another over network in addition to talk
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to themselves have been investing through acquisitions heavily in new
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analytics framework so now the core area further up on the chart where you see a
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charge you playing a much more important role in terms of what's happening with
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analyzing information once it's been removed responsible to develop the
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storage environments and brocade ourselves as I just mentioned talking
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about the open world and so far we've made three or four acquisitions of the
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last two and a half years those are predominately been based in acquiring
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technologies in either open source world applications delivery virtualized
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technologies but also buying in as I said development environments including
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one we recently acquired a company with research capabilities here in Europe
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around a hundred and fifty software designers and operations back in
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California so we're also investing in new areas we're investing in
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software-defined networking network functions virtualization initially led
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by the service provider market which many of us know have been kind of
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experimenting experimenting with software-based networking functionality
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for at least now for five years and led to the light of day here in Europe
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moving quite slowly
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the market and other areas
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the business so we're we're not quite in mainstream or full business deployment
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some service providers are successfully operating services but things moving
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slow and probably industry would like and that's another area where we see
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over time will play a more important role as we as we doing today in the in
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the area of software-defined networking is a second example one of the key areas
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that he taught himself focused on is public safety and you hear more about
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public safety Jim selves I'm here already
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rocket plays an existing role because a lot of the back information in storage
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environment so we're already embedded dedicated network availability dedicated
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network technology in the back end of Public Safety solution managed and
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extracting real-time the second part of this is the front end the deployment in
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urban or non urban environments and video large-scale deployments it's
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questionable whether video transport could really be managed effectively over
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a shared network environment network where more than one critical business
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applications calling on resources in real time in public safety that probably
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not the ideal situation so we see as part of our vision is touchy sees the
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same we see that dedicated networks will also appear at the front end of some of
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these solutions we need a really high visibility automation but more
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importantly need ability to scale rapidly so how can you scale network
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performance quickly when a lot of information is coming from a lot of
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different places and needs to be analyzed fast and public public safety
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for us is one good example of a segment where it archie
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is absolutely intending to be a key player and blockade is happy to be
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apartment technology as we as we go forward in its in the area
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the second example in terms of partnerships and networking technologies
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the work we already do today and that's today's world in in UCP so unified
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converge platforms where he taught she delivers a complete solution with
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compute storage with high-availability networks and there were embedded as a
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technology of course in the back end on the inside of the complete solution
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which is delivered by Hitachi with not just software and technology but life
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cycle service support 24 hour recovery backup and of course technology
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evolution and I think this is a good a good example an area where both on the
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computer side as well as a softer side this is a new markets actually growing
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quickly he touching themselves I think very successful Sony Europe already in
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this marketplace and we see this going into the next year or two as a key
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growth area and a key opportunity for us working together with the dusty to move
00:16:20
more solutions to the market and we currently integrated is on the slide you
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can you can read that to yourself with integrated to just over forty UCP
00:16:31
solutions today as an integrated technology partner so just to summarize
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I mentioned that vision vision where we see the networks of tomorrow
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going and I guess I'll vision is is one version of managed and our goal is a
00:16:54
company is to participate as actively as possible this weekend in an open
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environment where we ate innovate be bring in external innovation shareware
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developing together with other companies and with our customers innovation
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generally goes faster and quicker return human investment whether customers
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actually part of the innovation cycle that's not always possible pending on
00:17:21
the industrial technology sector but in this world i think is very much possible
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so customers a very key part of driving innovation together with us so just to
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summarize brocade integrated solutions with full lifecycle service a joint
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relationship with Itachi Data Systems is just over fourteen fifteen years long
00:17:43
very integrated activities and technology design concept both in Japan
00:17:50
in california and here in Europe and indicates how to oversee market leaders
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in one of our core business
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door storage networking which many of you so many of you know us for that and
00:18:03
a leading innovator in what we believe will be the future and as I always like
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to say when closing or opening conversation innovation is something
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that we have to do together there's no point in innovation so I'd like to thank
00:18:19
you very much
00:18:20
invite you to take a look at the questions while you've got a chance
00:18:23
before you're busy afternoon schedule begins and half ok the team here in
00:18:29
Switzerland which is great afternoon
00:18:31
thanks very much
00:18:38
and businesses and as the world poses for even more dramatic changes in global
00:18:59
demographics and technological advances all industries will be confronted with
00:19:04
new challenges and opportunities to gather data systems and until we're
00:19:09
working to provide solutions to address these areas attached understand big day
00:19:14
today and how the Internet of Things will draw the biggest market opportunity
00:19:17
in history what many are calling the next Industrial Revolution one of the
00:19:22
critical questions for organizations is how to respond to the astounding rate of
00:19:26
growth of connected devices and take advantage of the trillions of dollars of
00:19:30
impact it will have on the global economy it's estimated that over the
00:19:34
next five years we'll see if the 75 billion connected data generating
00:19:39
devices we work closely with our customers and partners to solve some of
00:19:43
the toughest challenges of the Internet of Things presents innovative and
00:19:47
intelligent server and storage products that combine the strengths of Itachi and
00:19:51
into architecture enables customers to solve their most pressing data
00:19:55
challenges from the servers and storage that power the solutions for the new
00:19:59
demands of the Internet of Things to convert solutions combined best-of-breed
00:20:03
server storage and networking technologies with award-winning software
00:20:08
we provide a unique approach we combine resources such data systems Intel and
00:20:14
are greater time you sources develop flexible solutions that generate collect
00:20:19
and manage state effectively then we analyze a better insight that will drive
00:20:25
enhanced business results
00:20:27
attached storage and server technologies reliant Intel Xeon processors to help
00:20:31
enable sophisticated functions like thin provisioning inline data deduplication
00:20:36
and compression to reduce the amount of physical hardware required to store a
00:20:39
given amount of these reductions lower costs as well as the amount for space
00:20:45
needed and the energy required for power and cooling in some of the world's
00:20:49
largest data together in telling a touch of data systems are collaborating ride
00:20:55
truly innovative solutions to help you capture more business in Annex
00:20:58
revolution the internet things
00:21:07
soul so say the ban on the touch it sounds of me and it's got home it or
00:21:15
consult your full multidex meet the hots for you
00:21:20
breakout session locations or you start email that awful dolls with I think it's
00:21:29
Kino on at all I need bad I Spy you want to do for you at the store could click
00:21:37
speeds groups feel to do see how it's his fault
00:21:43
involved through does tramadol bandits fired through the year opens onto the
00:21:50
hall at all
00:21:52
keno to meet its audience yet seen acts so get on the two kinds of stuff going
00:22:06
on a close friend to me is bolt through its loud from the street for I stalked
00:22:16
sounds quoted by time you know for the navy legalization mediator for those
00:22:23
already on shift 24 through a particular vehicle operator is done through miles
00:22:30
to go

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Conference Program

Begrüssung & Eröffnung des Hitachi Information Forums 2015
Martin Schnider, Country General Manager, Hitachi Data Systems
29 Oct. 2015 · 8:58 a.m.
201 views
Changing role of IT in society: Social Innovation & Internet of Things
Dieter Schöne, Chief of Strategy Social Innovation, Business EMEA, Hitachi Data Systems
29 Oct. 2015 · 9:09 a.m.
109 views
R&D Activity in Europe: Social Innovation for Matured Society - Part One
Kazuyoshi Torii, CTO & General Manager of CSI Europe, Hitachi Europe Ltd.
29 Oct. 2015 · 9:44 a.m.
201 views
R&D Activity in Europe: Social Innovation for Matured Society - Part Two
Vincent Franceschini, Chief Research Officer, Hitachi Data Systems
29 Oct. 2015 · 10 a.m.
701 views
Kundenerfahrungsbericht SFS Group: Wir wollen Veränderung!
Patrick Bichler, Mickael Leitner, Martin Schnider
29 Oct. 2015 · 10:45 a.m.
266 views
The Network Matters: Dedicated Network Resources for HDS Solutions
Joseph O’Connor, Senior Manager – Brocade Hitachi Partnership – EMEA , Brocade
29 Oct. 2015 · 11:21 a.m.
123 views
Application Solutions - Vorteile der Converged Data Protection Lösungen von Veritas und HDS an Kundenbeispielen
Pascal Brunner, Princ. Presales Consultant, Veritas
29 Oct. 2015 · 12:54 p.m.
Big Data Analytics + Insights - Common Advanced Analytics Platform
Bruno Kocher, Presales Manager , Hitachi Data Systems
29 Oct. 2015 · 12:59 p.m.
Business Track - Transform IT-as a Service
Valentin Hamburger, EMEA Solution Specialist for VMware, Solutions and Products Group, Hitachi Data Systems
29 Oct. 2015 · 1 p.m.
Infrastructure Platforms (Private Cloud + Storage) - Mit voller Power in die Zukunft – eine Erfolgsstory der BKW
Chris Stecher, Senior tech. Presales/Sales, LC Systems Engineering AG
29 Oct. 2015 · 1:01 p.m.
Business Track - SAP Cloud Services
Jérôme Valat, VP Global Business Development Oxya, Oxya, A Hitachi Data Systems Company
29 Oct. 2015 · 1:38 p.m.
Big Data Analytics + Insights - The Power of Big Data at Work
Davy Nys, VP of Global Strategic Sales , Pentaho
29 Oct. 2015 · 1:39 p.m.
Application Solutions - Fit für die Digitalisierung und bereit für die Zukunft mit SAP S/4 HANA
Günter Plahl, Business Development Manager Analytics&Finance Solutions, SAP Schweiz
29 Oct. 2015 · 1:45 p.m.
Infrastructure Platforms (Private Cloud + Storage) - IT Transformation in der Praxis
Falko Herbstreuth, Director LANexpert, LANexpert SA
29 Oct. 2015 · 1:45 p.m.
133 views
Application Solutions - Mit Netzwerkvirtualisierung und Hybrid Cloud die Grenzen des Datacenters überwinden
Danny Stettler, Senior Solution Architect, VMware Switzerland GmbH
29 Oct. 2015 · 2:30 p.m.
Business Track - Big Data im Dialog mit den Konsumenten
Robert Schumacher, Customer Intelligence Solutions Manager, SAS Institute AG
29 Oct. 2015 · 2:30 p.m.
Drive the Future - The Hitachi Solution
Bruno Kocher & Henry Schmidt , Presales Manager & Consultant, Hitachi Data Systems
29 Oct. 2015 · 3:17 p.m.
157 views
Die Erfolgsgeschichte von Tesla Motors
Robin Höfler
29 Oct. 2015 · 3:54 p.m.
1,732 views
Wrap-up & Wettbewerbsverlosung
Martin Schnider, Country General Manager, Hitachi Data Systems
29 Oct. 2015 · 3:54 p.m.