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mm
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yeah yeah
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now i am let's go around the table zeros here and uh this morning and we'll uh we'll start with the
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well the the the window who you warm but now based on what you've um just said
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do you feel is the right time to actually
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think again i with regards to a marketing
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uh_huh uh_huh uh_huh ah that's the ten thousand dollar ow question
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when it comes to the evolution of society has a um
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you know we have people with a great experience because the fourth generation of last tourism
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so but people are actually i'm sure i'm sure of what the
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war and so therefore we want they want our rule
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how simple products and i think it's important for how the mountains have
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there then we have shown the nuclear eva who ah management
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god
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and i'm sure he'll tell us about the magic pass with
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but uh since you're a key player here in tourism
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do you feel that this should resume
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uh players are actually marching on
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oh
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i think that's a great example actually or one
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eh i mainly no valet of fibre and vow
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one i can say is that the need for change is
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here one handed now all i think people already oh
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and people or
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very much huh
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you things
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yeah
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now you just said that you have to try inspire and that act and
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i think people just lot that and people are ready to act there
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oh and maybe activity the different way uh
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with a a different focus e.
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they're looking for true about magic that we have been german or who
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founded log twenty eight hundred
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that's actually a high altitude ah hotels okay so
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you are young as we can see
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are you bearing a new uh a new project
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that is it is there a generation gap
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so what else are you bring your what are you going to that that the older ones other where the yeah
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oh
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i think that we've heard off about a bomb and
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you know um ever since we were kids so
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you know if he for us we we just take it for granted
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that we need to um preserve the environment and ah protected
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in in uh to the hands of the fury to who
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all with the cofounder of act three f. e.
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so what did you do you um
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that is linked to that evolution of tourism in the mountains ah okay again that's a trick question
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um uh
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job of a specialist by um training
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oh i held a towns and villages to
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think about the game packed of
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that project on that territory i'm how likely it is to succeed and
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uh in order to win
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lounge projects that also sort of all and a long lasting oh
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right so now we know who's here and but no no
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her owner on you know we're just having coffee a um
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beautiful allotment ah ah i all relies
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that yes okay how we want
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to diversify were or for fall season uh approach fair enough how
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so how should people think differently
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how to find new ideas how other um tool boxes one um
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where can we get a ideas
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and maybe how
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mm
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you would crude actually want the weather tourism will be how big he now
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huh actor should i say he uh the economy
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so
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southern yell
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we don't about magic proceed which is a subscription that you uh
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i started but what is it what is it exactly
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how does it work
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ah
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okay i will ask you who actually has bought it
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a lot but basically a magic bass huh
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it's a collaboration between twenty five resorts eh
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the war for or for less
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i'm basically to sizzle subscription
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uh that is all three hundred and ninety francs
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and the idea was the ah if we worked together
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mm may be um when you re which
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a better result and we'll have clients that all happier
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ah so that happen and uh for the two of your a
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not as a purchases dials but i'm in
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slovak republic
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and uh originally um i wrote a hotel again
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and i were on his butt over
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there are just like uh people were looking for solutions and so that just happened
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so the objective of magic bass is to or for a of revenue
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babies for leave companies is it is it would lose on
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while hall i'll try to be as it was possible
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who are you know high aloft k. ah
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and ah arm with ski lifts come but is
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the is the manager who wants my basically
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and then i realised that one should think differently
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uh_huh
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mm ah so i thought that you should be better to and that he uh_huh
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positive aspect for the clients and consequently
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hi i have a positive impact on the globe or on the bottom
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because thirty frying suspend double it means two hundred
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francs yeah and i'm in the resort globally
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ah so the idea was that if we who are with horses then our
00:08:44
clients wouldn't feel like trying out something new and that's a new perspective
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mm
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we all um is that we're allies that ah will you know we
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started with the days you know thirty forty thousand a subscriptions
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uh early in the season ah and do when we work with people
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who live in the region was big the same language and
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who have the same interests and then we develop a product ah
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mm that there will be a lot of white away
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and all the results from the shuttle to have valet
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said okay let's put that weapon you in common and guaranteed for everyone
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mm you know last year you may that x. million francs and we
00:09:43
can guarantee you this year it's going to be that the same
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and the leftover will be shared with the most active so
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well
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that means that players we'll need to um work camps
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e.
00:10:07
yeah
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oh
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okay so basically you're still talking about skating okay
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so okay in foresees approach okay there's obviously
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the winner but what about the other seasons we get back to that okay benjamin
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who
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you were uh for large what it can do to uh at saint bernard
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ah well there use to be lives that do not approach anymore
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so that was about um tell us about your project be
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oh and by the way check out their website because uh there are
00:10:58
some uh all inspiring hot videos will be indeed thank you ma'am
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we wanted her war are a a superset
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barnard would choose between two thousand two
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thousand eight hundred which is a higher of them uh some uh results here
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north facing
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and a place that um gets or or a lot of snow
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so how come that resort has actually a close them
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so that was the beginning of our analysis
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so our call product actually became lodging
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and that the large is actually at the top of the of the left
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so our objective was to have that um
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ah who resorts
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wake up again and in order to down change to relaunch it
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if you want to reach high altitude basically need to walk are high and it hurts
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indeed you have to walk up but due first of all you need to drive up
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so the idea was to have a sustainable
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although now probably could like standpoint obviously
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if we ever build that large how it has to be just a little for twenty thirty years
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but also wind has to think a bad the access to that to
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add to that large okay there's a bus line ah but
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could we have more boxes um per day or how who
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do we encourage people to or ride the bus
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uh_huh
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so isabel would your reacts to what bands just said
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have a very exclusive um product huh that so i'm only exists here is
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that a good idea to have started to offer sorta product you sure
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well we have to meet the demands and uh
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it's experiential marketing it's you big product
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and correct lawyers on looking forward
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to having grade more members
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so i think that needs the current trends
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well um maybe it's the opposite of skating because everybody's gets
00:14:05
well yeah but it's hearing actually got diversified you don't go to a
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resort only for a full scale a little like to this
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so the perception of skating uh has a board and sort
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of if you're the you actually do know how authorities
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he ordered to add value to their heritage
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oh are you following that logic you know which is to find
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something that is exclusive that using now extremely different indeed
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when uh we all approached oh that this that people have
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we all is the of those less and less
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coming to the result of a hotel and oh
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there are laws that the guys they still have done this or that
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and our role is to help the gobi yeah and that it
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uh ask the right questions
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otherwise questions or what you have to offer how do you differences huge wall for
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why
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uh the way we is elves that a word
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you were are is that there are a the locals as as it is
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uh the uh uh goes a controller heritage to data where it it
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and from there we had actually filled
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activities that week at all for that if that
00:15:48
tourists e. and it is very important
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true blue
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we yell and as simple cover for for
00:16:00
what is it that everybody takes board okay fine completely how does it work who uh
00:16:09
comes to the meetings uh the how do you find out about the specificity of a place
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or other routes okay all people already uh wow that
00:16:27
that all this the other one is right
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but there is a didactic
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with concrete uh projects like a badge past few years
00:16:39
ago budget that's with that has it that light
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when we have a global project
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the all roger that last about it here
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so we need to uh this the ah
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do the different uh trade the different jobs uh
00:17:14
work and what the different links all
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and the third one is in like one week like the
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whole ah project is going to be acted that way
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so
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it's a board and to you because the the places balls together
00:17:38
okay the question for a while
00:17:42
mm okay eh
00:17:45
it's not that i was to bring everybody together for different for this
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do but while while the uh it is it the case
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i think
00:17:58
he did a very well it's a two hundred millions as rare as
00:18:03
a um of ski related revenue per year that's why why they
00:18:12
uh_huh
00:18:17
uh_huh so realistically ah uh_huh said we you or for anything else
00:18:26
e. l. that yeah huh no
00:18:34
why should you to actually pose what approach with the other uh that
00:18:42
is really does eh that there should be no was okay
00:18:48
but what should think about the yap
00:18:52
uh what i loved about the budget has project was devoid gaps add on
00:19:00
where there was one for the ball
00:19:07
and this is how option it is
00:19:13
uh_huh roads
00:19:17
though more people that were less be alright to uh the less than a potential those
00:19:25
are we all so we'll uh that there was a
00:19:28
girl the about a that are just not yours
00:19:36
the rose lopes either uh that can be used for all the things
00:19:42
uh_huh
00:19:46
uh that out but uh that's the way to integrate it is should think as widely as possible
00:19:57
yeah
00:20:00
uh i just wanted to add a uh i agree with your real
00:20:08
it's something to add that something to replace
00:20:14
and to use a good oh uh
00:20:17
the juror of labels for us
00:20:20
there is a which
00:20:23
it said that
00:20:25
working capital y. as they had obviously it had to be
00:20:32
and that should but you clients would curve because of it i was vital for
00:20:38
a better ever talked about it for a long time but they sure light
00:20:44
you have to offer or eh
00:20:48
set of products or that will complement okay but obviously that replays
00:21:02
had got a country that is that when it's
00:21:05
to constantly fired his allusions you ideas
00:21:10
it or just choose your job so that the cup uh uh they discovered
00:21:17
directed isabel
00:21:22
yeah it does log uh as of is that
00:21:28
the thing is we've all 'cause that's good um are you almost forgot that uh their absence
00:21:35
well it's very uh aspects so with as that of
00:21:40
the a lot uh that could be developed
00:21:44
and that you were allowed so it's just a matter of how your good true broach the maps
00:21:51
the yarns k. a. those a lot today okay yeah so
00:22:01
ah out to hurt her ideas and her lecture or
00:22:05
the the the the grow ah okay shall avail
00:22:09
can you tell us about the second act of bad you are
00:22:16
can you actually help the list managers up to it a bit
00:22:21
well that's the second act
00:22:27
the villagers the ball but other recycle uh perspectives digit there
00:22:32
and we talked about the balls the the of
00:22:36
the
00:22:38
or a tool for 'cause of its authenticity
00:22:43
hello telephone thousands
00:22:47
uh
00:22:49
you know you know the so uh the
00:22:53
the
00:22:56
there there is why what is
00:23:01
uh_huh and it yellow i don't have a uh how does the on
00:23:07
as well so
00:23:10
we have a common a product okay okay uh with people
00:23:16
that are interested in that product yet they're all over
00:23:21
a product that uh it would be interesting to watch a lot of people
00:23:29
and consequently you know you have to be um first for forward
00:23:35
you know where it comes to the uh wineries or
00:23:38
to the does to lose you know you get very completely tell that his with the idea of the project
00:23:45
so we will riddles to be comfortable
00:23:51
and is able to oval will your uh_huh shot
00:23:57
because being able to see if the riddles is
00:24:01
oh it's that you have the balls ability
00:24:05
too cruel to resort where you void
00:24:09
that little extra thing uh that
00:24:14
that they will ah
00:24:19
and consequently the follow what's around the coven philosophy about
00:24:26
uh but but do what has been done for the last four years do
00:24:30
what the all those do uh_huh uh_huh so difference you had yourself uh_huh
00:24:37
okay
00:24:40
so okay fine fair enough how to difference yet um ourselves us of your isabel
00:24:49
since you work with the others
00:24:56
uh_huh
00:25:02
uh_huh
00:25:06
so that's why we take participatory approaches we don't impose anything
00:25:10
to show people what's happening elsewhere uh contracts is bad factory says things that don't particularly work but
00:25:18
we also want to give a voice to all the stakeholders any municipality when the ski resort
00:25:24
the issue uh in a second homes included
00:25:27
also inhabitants uh to try and
00:25:33
um
00:25:35
close the essence of things to a farmers all too much we want to talk about a motionless backs
00:25:43
immaterial intangible resources all kinds of resources nice we're going to go
00:25:48
to capitalise on them we have to refocus also on stages
00:25:53
on which you base the creation of a mountain experience and it's oh
00:25:59
also important to be able to to sell ultimately this experience
00:26:03
the people and this has a cost i and so obviously needs
00:26:08
you go to promote is the uh uh market it
00:26:13
but you have an example of something which is being put up a put in place some uh something
00:26:18
promotional initiative something which has a um a a generated success in the for populations and
00:26:25
uh affected i'm not sure i can give you an example so quick question for persian know how uh
00:26:33
uh which was not lost two thousand eight hundred how long we've been working on this because a
00:26:39
question of time also it's going to require lots of energy and and stamina to uh
00:26:47
produce innovative project yeah a stamina yes when working on this point
00:26:52
if i'm happy working for three is just an idea which
00:26:57
is that shoring but we need more most ominous you uh
00:27:01
to get past and following stages is going to be interesting but tough and while so the question is high
00:27:07
which direction do we go in this gonna be something we take our final coming weeks and months
00:27:12
um what do we need a a a to do to obtain a building permits
00:27:19
which something for it difficult to do in alpine areas one of the main
00:27:23
assets of a project is that we are highly polluted area is that site we
00:27:27
need to clean up for which you could cost two point five million
00:27:31
fox looked for the clean up to remove concrete and other pollutants is is uh an amount that the public
00:27:38
councils are going to have to of the of the count on hunger going to have to pay for
00:27:43
the advantage of our project is that the clean up operation
00:27:47
in uh we are going to be carries out
00:27:53
we can see the cover the uh a country structure
00:27:57
uh i'm at the top part of the results uh and build a
00:28:01
lot on top of this computer so we cannot recover the pylons
00:28:06
we want to move to a situation where is just one part on this the magic of technological revolution but the
00:28:12
a landscape impact will be smaller than it had been previously and the
00:28:16
big news this year this summer is that we assess the quality
00:28:19
of the country with a civil engineer unfortunately we can keep the concrete
00:28:23
structures so that doesn't really also the idea of a project
00:28:28
there's a whole admission to phase of authorisation switched needs to be uh
00:28:33
achieved past and it's in the finance uh you don't have to worry too much most people believe in you
00:28:40
investors believe in it so let's not uh get ahead of ourselves we'll knock on the descent financed but yes
00:28:47
uh what is the least of lesser word for us is that
00:28:50
we have connors and finance shouldn't really cause us any problems
00:28:56
we have working capital that allows us to fund market research
00:29:02
uh the civil engine is what's your to working on
00:29:05
uh the redevelopment of the area what is more problematic
00:29:08
is to get through these particular hurdles and obstacles
00:29:14
uh um does offer a stations financing comes afterwards so how much is a total
00:29:20
amounts of the project fifty million is going to be easy
00:29:24
estimated certain on this depends greatly on installations in place
00:29:28
a new depends on the type of uh uh it's uh a lift we're going to use
00:29:36
uh we're going to shift to a high speed gondola a system
00:29:44
and the test system possible should be used to ensure that
00:29:47
we can operate anniversary possible one of projects completed
00:29:50
but the aim is to remain smaller that's this the
00:29:54
core our project one of the sentences i liked
00:29:58
in the uh previous presentation is less is more it's really important
00:30:02
it's really at the heart of our concept we don't want to produce a mass markets results
00:30:09
we don't want something is actually exclusive in an elitist cents that's not the and we
00:30:14
want to make finish human scale of all the people you want to come
00:30:19
and use gets organised announcing a we'll be able to everyone's welcome to come in a
00:30:24
eight uh the local feud at the lodge but in some just key days
00:30:30
we limit ourselves fifty a ski days
00:30:36
a remote server keep things small uh at a small scale so that that's why we focused on installation
00:30:42
the cost at least not possible because once you made of financial calculations what really makes a hole
00:30:47
in people's budgets usually is the initial installations of facilities switches why wants to keep things i
00:30:54
oh that's a small scale which is why we uh shifted towards the idea of a large so it which of my private investors
00:31:02
does my public money involved in a project for the minute it would be great but for the minute that's not the case
00:31:08
yeah
00:31:10
so we need to do is aimed for less is more uh approach which i did
00:31:15
say something about that it's a bad yes and also want to commend somewhat and stuff you same area
00:31:22
when we were talking about tools and mechanisms that can be used to teach means we've had a a is quite deep
00:31:29
uh there are five main criteria for experience be memorable easy mode list people's
00:31:35
five senses knowles senses in time but we have to work on these
00:31:39
on on the estimated all the senses printing also to custom into the
00:31:42
environment taken to be consuming and also we need to get him
00:31:45
involved uh what a great astonishment generate something unique and also want
00:31:50
to create memories that you can take back home and read
00:31:53
and really a whole day yeah i um and it's true that if your interested
00:32:01
um we you can have a look at what's been done in iceland uh if
00:32:08
um on the web you have the icelandic kinda me which is a series
00:32:13
which officers of videos it's protests people uh to uh uh uh
00:32:18
embrace icelandic culture when they visit the country not something uh
00:32:22
which we uh didn't uh uh look at initially preparing
00:32:26
people so that they uh approach a territory in the right way if i if you involve someone you
00:32:33
involve the motion lee and experience and you improve and enhance
00:32:37
their memories of experience so they must improve ma'am
00:32:40
uh the number ability restraints and there's a museum or seven denmark the viking museum in dos where tours
00:32:48
uh go in boats to travel like vikings live like vikings
00:32:54
and as a a rig ostrich astonishment uh and a unique
00:32:58
experience the lodge is going to do that um
00:33:02
so there are many examples we convince but be inspired by not necessarily in the scheme well
00:33:07
but you're things we can adapt one context it all seems a little bit too simple
00:33:15
oh it's it's but is it uh uh things so simple uh we don't even see in the community wood for the trees
00:33:22
uh so the marketing yeast is often very simple is also very subtle
00:33:27
subtle and that's what's difficult uh it codes are used
00:33:31
which uh seems to work and marketing uses well
00:33:37
uh you could you could use well use formulas to say uh
00:33:41
right this is the e. chalet this is the uh
00:33:46
a location but this is what's behind it and this is with these
00:33:50
other people who work in it if the this is something that
00:33:53
can enrich people's experiences so you all involved to various degrees in mountain
00:33:57
tours and just know how you have this knowledge these formulas
00:34:02
on not very well known not well identified as yet
00:34:06
um would you employ spices why even suspecting it
00:34:12
so yes when you hear like that uh uh it seems simple but let's not forget that you have the whole context of tours
00:34:19
the evolution of the taurus world we have worked a great deal on
00:34:22
infrastructure on activities we sell something which is simple but today
00:34:29
to to learn to something different from others we don't agree value fall
00:34:34
different areas you have to go beyond this uh simplicity
00:34:40
and that's when things become a bit more complex because you no
00:34:43
longer have to create a product or activity have to organise
00:34:47
a federated unite around projects triggers are second to create this value
00:34:52
you need to create these experiences that requires a correlation between uh
00:34:58
areas and that's something these are the challenges of the future
00:35:04
and there are a few stages uh we need to go through still to head in that direction
00:35:10
so's to build these experiences together
00:35:14
there's also probably says alone we go fast but together we go further
00:35:20
and that's how we need to uh envisage the developments
00:35:24
of tours and it's by a working together
00:35:28
uniting social rich people's experiences and sell it over the long term rather
00:35:33
than a on a one shot basis um one season basis
00:35:39
i just wanted to point out an important aspect it
00:35:44
which is that incentive towards development we have done a lot so
00:35:49
it says we do a lot of things to us
00:35:52
the cost customer a a custom profiles of change because of societal changes and also
00:35:58
many tours and needs to be easy to listen and to be aware
00:36:02
of what's happening and to get to know the custom is better and keep
00:36:06
abreast of changes innovations you don't need to do a big study
00:36:12
uh you to uh to know that when you're to actually you don't you
00:36:15
better get you going even uh that uh a distrust tomatoes and basil
00:36:19
so we can says look for complicated ideas in america for example us
00:36:25
when what we should actually she what should actually be doing is uh to
00:36:31
create things that we like to express when we don't all day
00:36:36
so the the us model uh working like working weekends make a lot of
00:36:41
noise despite what people don't really want anymore and it's not difficult europeans
00:36:46
and send the stamina uh when leading a project uh up projects
00:36:51
has to be built over times or something that does
00:36:53
that is done overnight but that's how nice to continue operating
00:36:57
a uh even when new projects are in the pipeline
00:37:04
so i wouldn't say uh this work is simple but they're well many many niches to be explored
00:37:11
and many many nations which can be promising it was simple before because we had a winning
00:37:17
formula an industry that was functioning well we didn't need to go look for customers
00:37:23
uh we capitalised on this but now all we have to start asking questions uh id is and and
00:37:29
mindsets been overturned a nice is all something that needs to be explored or so many possibilities
00:37:37
it seems like a lot of work every area is unique as sound specificity is you don't really need to
00:37:43
uh to go and look at the uh uh the us to see what they do to be
00:37:47
inspired by them we can look for ideas that typify our well a way of living
00:37:55
we talk about sustainability are these new office that can be deployed which are being deployed
00:38:03
oh they compatible with a sustainable approach because the public is
00:38:08
slightly if a fickle uh they changed to happiness
00:38:12
they change what they enjoy what they want to do is
00:38:15
it not possible to uh develop a it's sustainable
00:38:20
of uh which is scalable which kind of all of with its public to uh uh in order
00:38:27
to uh keep the economy strong over the long term that's a good question because as a key would
00:38:33
it comes back all the time when you work on business models on the creation of new model
00:38:38
your vision experiences this to what a chilly t. and re activity
00:38:43
i also anticipation of these are words which up until now had not
00:38:48
really being used because uh when you develop something it would
00:38:52
last twenty five thirty isn't what keeps check turning over well for
00:38:56
that time period but in reality today everything changes fast
00:39:00
when you finish your sentence by some fishes sentence a new concepts is unmatched so you have to be capable
00:39:07
yeah
00:39:10
of reacting fast and attempting involving
00:39:15
not necessarily a f. one seasons next within a even a season to
00:39:20
uh uh attempts to change that which doesn't mean changing things radically
00:39:24
but attempting to external conditions and external revolutions which are
00:39:29
coming to the fore and that means being proactive rather than having to react towards
00:39:36
so just one point i think it's very interesting to talk about this a lot in the farming road it's part time a culture
00:39:45
what i think it's really interesting is it towards him a sick day needs to if
00:39:53
th uh that coming generations about panic eligible so innovation
00:39:59
we're not uh uh no longer just talk much infrastructure in in just the
00:40:03
industrial side of things you're talking about experience side of things for tourists
00:40:09
maybe even as a spiritual experience i mean it's you uh stimulate at people's minds in
00:40:15
a sense i most important today if it wasn't me to uh uh uh
00:40:20
drive this this metaphorical caught by looking through the wins we're not through a not in uh under the rearview mirror
00:40:28
and uh when you're driving a it's a thrill comes analysing the
00:40:32
formula one car look in their review marijuana driving fast
00:40:35
as we are driving fast was feed you need to look ahead and you need
00:40:39
to maintain and and and braces idea of innovation in this need for innovation
00:40:44
and in all there is this is the case uh the world is changing fast and it's
00:40:50
growing ever more complex complex so each have a happy and gel in to diversify
00:40:57
in this example uh of agriculture i'm also uh uh i dunno model and
00:41:02
you know so uh i'm very familiar what you're talking about diversity allows
00:41:07
systems allows a region to be more resilient
00:41:13
one one uh areas suffers overseas in the region as a whole uh can be saved and
00:41:19
can can keep on ticking over nicely if it's diversified and this is true in every sector
00:41:24
diversification is crucial and agility is crucial to be able to uh
00:41:30
to make the most of the different assets we have
00:41:34
so just a quick remark uh which concludes what i wanted to say with
00:41:38
a remote less is more if i pull out my crystal ball
00:41:43
as a researcher who looks it consumer behaviour i would say
00:41:47
local is more we're going to shift so boards
00:41:55
i i consume is in europe oh oh
00:41:58
refocusing on local networks on a circular
00:42:01
economy and this is going to fuel the e. idea of sustainable development
00:42:06
and we could develop a the consumption of local tours products and
00:42:13
this is a good place remark which can open you uh
00:42:17
uh oh she sees a um so it's going to include our
00:42:22
round table does your sons have any questions any comments
00:42:27
touching me uh uh the editor in chief of get for it
00:42:35
you need a microphone
00:42:39
yeah
00:42:48
hi everybody
00:42:53
thank you for all of this facility the thanked her
00:42:59
which gives a great deal of hope uh it's all of us for
00:43:02
the future i so just like to say something about the words
00:43:09
you didn't mention which underpin since high approach is a commitment
00:43:14
and involvement and also the quality uh of the you you way people received
00:43:20
and torso receive because it wasn't cannot what against local populations
00:43:26
and against they will it must be totally integrated and that means that today
00:43:35
customers need to be found to me to be convinced uh with a market which
00:43:41
allows people to compare products against others any customer experiences which you have uh
00:43:47
listed which shell all uh something we terminated because we all tours well all people
00:43:53
you visit the mountains to experience new things and this is only possible
00:44:01
if the people who welcomed them uh it truly welcome them
00:44:06
person to person because that's one of the key problems
00:44:10
of the winter tourism industry in particular and typically ski industry
00:44:16
things were a little bit automatic a little bit industrial and
00:44:20
it was not an off a involvements as human involvement
00:44:25
to date customers more demanding and we need to uh get more involved
00:44:30
uh involved put ourselves personally not nestle delegates or uh the quality uh i
00:44:37
with the uh uh uh experience to source
00:44:43
and if we're talking about if we managed to succeed in creating full season source announces
00:44:47
it will become because we've involved ourselves in making at the service data for tourists
00:44:55
what would you like to respond to that
00:44:57
i think that's a very uh passionate comments
00:45:02
indeed the way people all welcomed uh in a result is is crucial tourists needs
00:45:09
she really uh isolate themselves in a distillation really go and meet people
00:45:14
uh me the locals it's more more important and more uh elfin sick and and since the the concept
00:45:21
they have we've look about listens to hide the quality of uh people space
00:45:27
uh so simple things can work yes
00:45:30
so i'm a mountain farm uh among other things and the c. i. caves eat
00:45:36
tore sufficient you teach you bring tourists instead of falling wells i i
00:45:42
i yeah uh ads i see five chinese taurus you came
00:45:45
from china to see mountains or so and nobody else
00:45:48
wanted to experience what it is like to farm in the mountains and the question is about the transition
00:45:55
because
00:45:57
so local source say yeah why would i be interested in seeing how you
00:46:03
how you feed them and i look after your cows uh i see has every day for my window so the the speech transition see
00:46:10
attract a an audience which is not necessary historical to start source
00:46:15
we have the traditional source how much you think about attracting
00:46:19
florists uh um which could be interested in such office how to how to get them to
00:46:25
to come and see what's happening uh and i'm not in france for example so this
00:46:29
is the question we need to think about before stop building something of developing something
00:46:36
i'm going to to talk uh from the whole perspective the large project
00:46:41
when not in uh and i i agree to wasn't segments even though
00:46:45
we could possibly develop this aspect at this person on now
00:46:50
what we sell is a moment of a disconnection in the mountains
00:46:55
and that's something uh uh this is uh well uh waves which we owe us surfing now that's real trend at the moment
00:47:06
uh i'm not too pessimistic about the evolution of anger towards him
00:47:11
i think it's going to take off uh you just have to
00:47:13
look at the infuse as a city people fall urban agriculture
00:47:18
uh um these people can become a a would be in five or ten years is trends will develop and
00:47:25
and it's interesting to hear that people have come from china to
00:47:29
uh to common experience you on your daily life that's great
00:47:33
so uh we don't have much time that's going to be a a lunch break which will enable you to ask
00:47:41
your questions are but let's one final person asked a question because it seems very uh a keen to do so and
00:47:47
then we will move on to the next presentation and those you want to ask questions can do so at lunchtime
00:47:55
i thank you very much food colour um which is a question or in the
00:48:01
eighty diablo i i have a question for mister cuba i wanted to ask
00:48:10
i wanted to ask you asked a question he buys multi pass and i wanted to ask
00:48:16
the entire audience here to uh raise their hands who has bought the much you pass
00:48:24
i'm not quite sure i understand the question so the question is has not everybody who bought the magic pass
00:48:32
oh you said you would not ask people to raise as but i would like people to raise a hand if they have bought a much it pass
00:48:38
so much it was a question who bought the magic bus raise your hands i said all those you didn't raise and
00:48:48
you know what need to do you know you have five weeks to buy a plaster you do what you want
00:48:55
we can also uh i'll buy it see it for your grandmother feel monthly fee okay it's
00:49:04
and i would like to make another comment on says uh uh again consents magic pass i said to myself when i read about this uh
00:49:13
uh with the first eight came out as a you're a bowl of pasta straight away my family
00:49:20
well uh uh promoted this uh pass we want other resorts
00:49:25
with uh this for decision and you uh frank past
00:49:30
and i get the opportunity to go in ski anywhere almost
00:49:39
oh so this is only to go and see a uh people in different resorts uh because
00:49:46
uh uh this passing tories going see these places also for reasons which uh less
00:49:52
uh well favoured and please contact and sophie for question of geography you talk about the
00:49:57
control of mush at l. a. p. have come along which is in it
00:50:07
common on is not an initiative count on
00:50:11
it's in the sure can town was in the pen count on
00:50:16
'cause anyone answer this question if they understand it i i don't i haven't finished up there with me i
00:50:28
oh you should have started at nine thirty am not nine forty five i was going to use this fifteen minutes express everything i have to say
00:50:35
but i'm very satisfied with the discussions that have happened here
00:50:40
at the door friends oh i uh via the information we've had from
00:50:45
france i and you did you refer aspects called image cuba
00:50:51
just the final point
00:50:54
i know i was not being disloyal when i bought the magic pass because
00:50:58
i can see it in other places and senile and comma for example
00:51:05
i just thought is a great idea and ice bowl the spa straight away
00:51:11
and i also added the two hundred francs supplement for classes
00:51:16
and for fun fifty nine francs if i didn't
00:51:21
jane much at the chip loaded up on the job it last because it says six
00:51:27
and five frank uh passed but it allows you to go and see other places
00:51:33
so my companies as automatic as young witches and they might want to uh uh to put out there
00:51:42
if there's something which is plans in terms of apartments exchanges between a job
00:51:46
really another result that's the idea i would like you to think about
00:51:53
anyone does anyone want to talk about this i don't want you to raise your hands
00:51:59
but if those of you who have not yet so uh bought a fondue for life
00:52:04
uh to promote a large please do so that's the end of the advertising uh
00:52:09
our

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Conference Program

Welcome
Corinne Feuz, Coordinatrice d’ecovillages
25 Aug. 2017 · 9:48 a.m.
Welcome
Patricia-Dominique Lachat, Préfète du district d’Aigle
25 Aug. 2017 · 9:49 a.m.
Welcome
Philippe Grobéty, Syndic d’Ormont-Dessus
25 Aug. 2017 · 9:54 a.m.
Introduction: What way forward for the villages?
Michael Liebreich, Fondateur et vice-président d’ecovillages
25 Aug. 2017 · 9:59 a.m.
Inspiration: Top to Top Global Climate Expedition
Dario Schwoerer, Climatologue et guide de montagne
25 Aug. 2017 · 10:07 a.m.
Beyond skiing, revisiting the ski resort experience
Isabelle Frochot, Université Savoie Mont Blanc
25 Aug. 2017 · 10:36 a.m.
The heritage of the Youth Olympic Games (JOJ Lausanne 2020) , for the Vaud Alps
Ian Logan, CEO Lausanne 2020
25 Aug. 2017 · 12:11 p.m.
Urbanise the Swiss Alps
Fiona Pia, architecte
25 Aug. 2017 · 1:58 p.m.
Building the Future: Participatory Projects for Transition "The Center for Sustainable Development in Ayent"
Victoria Leaney-Brinkler, initiatrice du Centre de développement durable et gérante de l'écogîte "Esprit du soleil"
25 Aug. 2017 · 2:15 p.m.
Building the Future: Participatory Projects for Transition - ERKA - the energy transition for al
Charles Höhn, ancien maire du village de Bonstetten
25 Aug. 2017 · 2:32 p.m.
Digitalisation as a service to the transition
Daniel Gatica-Perez, Idiap Research Institute
25 Aug. 2017 · 3:02 p.m.
Introduction of special guest
Michael Liebreich, Fondateur et vice-président d’ecovillages
25 Aug. 2017 · 4:57 p.m.
Special Guest: "The world has already so many solutions"
Prof. Dr. Bertrand Piccard, Explorer, Chairman of the Solar Impulse Foundation
25 Aug. 2017 · 4:58 p.m.
Q&A with Special Guest
25 Aug. 2017 · 5:19 p.m.
Conclusions
Michael Liebreich, Fondateur et vice-président d’ecovillages
25 Aug. 2017 · 5:38 p.m.